๐Ÿ“ˆ Case Study: How a Lash Artist Tripled Her Bookings in 14 Days With Texa

Mar 24, 2025By Gurleen Lalia

GL

๐Ÿ• Reading time: 3 min
Industry: Beauty / Service-Based Business
Platform: Instagram DMs
Tool Used: Texa by Quantex

 
๐Ÿง‘โ€๐Ÿ’ผ Meet Emma โ€“ The Solo Beauty Pro Struggling With DM Overload

A woman sits with her eyes closed while a focused make-up artist applies eyeliner to her in a make-up studio

Emma runs a busy brow and lash business in Brisbane. With a growing Instagram presence, she was getting daily DMs from potential clients โ€” but keeping up with messages, questions, and appointment requests became overwhelming.

She was:

  • Manually replying to 30โ€“40 DMs a week
  • Answering the same questions over and over
  • Losing 3โ€“5 leads a week just from slow replies
  • Burnt out trying to juggle conversations and appointments

โ€œIt felt like I was glued to my phone, constantly answering DMs. And even then, people were still slipping through the cracks.โ€
 

๐Ÿค– Enter Texa โ€” Her 24/7 AI Booking Assistant

Emma found Texa โ€” an AI chatbot built specifically to automate Instagram and Facebook DM conversations. Within one day, Texa was fully installed, personalized, and running inside her Instagram inbox.

Texa was set up to:

  • Instantly respond to DMs 24/7
  • Qualify leads based on service, availability, and readiness
  • Answer common questions like pricing and policies
  • Send her booking link directly after qualifying
  • Follow up with leads who didnโ€™t book right away

All she had to do? Connect her Instagram and approve the custom flow. We handled the rest.

๐Ÿš€ The Results: A Full Calendar Without the Stress

In just 14 days, Emma saw massive changes in her business:

  • ๐Ÿ’ฌ 3x more bookings โ€” and more consistent income
  • โฑ๏ธ 6+ hours saved per week on DMs
  • ๐Ÿ“‰ 50% reduction in no-shows
  • ๐Ÿ˜Œ Less stress, more time to focus on clients

โ€œTexa feels like having a full-time assistant. Iโ€™m booking clients while Iโ€™m serving others. I finally feel in control of my business.โ€
 

๐Ÿ’ก What Made the Difference?

Emmaโ€™s success came from a few key Texa features:

  • โœ… Smart Lead Qualification: Only serious clients make it to the calendar
  • ๐Ÿค– Human-Like Conversations: No robotic replies
  • ๐Ÿ“… Booking System Integration: Seamless calendar sync
  • ๐Ÿ” Automated Follow-Ups: No more ghosted leads
     

๐Ÿง  Final Thoughts

Emmaโ€™s story is just one example of whatโ€™s possible when you stop managing your DMs manually and start using AI to work smarter.

Texa isnโ€™t just a chatbot โ€” itโ€™s a booking system, sales assistant, and inbox manager in one.

 
๐Ÿ”— Ready to Automate Your Bookings?

Let Texa do the heavy lifting so you can focus on growing your business.